{"id":3491186,"date":"2026-07-22T19:42:56","date_gmt":"2026-07-22T19:42:56","guid":{"rendered":"https:\/\/techingeek.com\/index.php\/2026\/07\/22\/soundcloud-purchases-the-decentralized-music-platform-nina-protocol-just-months-following-its-closure\/"},"modified":"2026-07-22T19:42:56","modified_gmt":"2026-07-22T19:42:56","slug":"soundcloud-purchases-the-decentralized-music-platform-nina-protocol-just-months-following-its-closure","status":"publish","type":"post","link":"https:\/\/techingeek.com\/index.php\/2026\/07\/22\/soundcloud-purchases-the-decentralized-music-platform-nina-protocol-just-months-following-its-closure\/","title":{"rendered":"SoundCloud purchases the decentralized music platform Nina Protocol just months following its closure."},"content":{"rendered":"
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On Wednesday, SoundCloud revealed its acquisition of Nina Protocol, a decentralized music service that allowed independent musicians to sell their music directly to fans, retaining 100% of their earnings.<\/p>\n

The specifics of the financial arrangement have not been shared. It is also uncertain if any individuals from Nina\u2019s team will migrate to SoundCloud. The company has not yet provided a response to a request for comments.<\/p>\n

This acquisition marks SoundCloud\u2019s first since acquiring the AI music firm Musiio in 2022 to enhance music discovery. The move indicates that SoundCloud is continuing to broaden its role from merely hosting music to becoming a comprehensive platform for independent artists.<\/p>\n

As a result of the deal, SoundCloud will gain ownership of Nina\u2019s editorial records and \u201cgenre map.\u201d The company stated in a blog entry that this enables it to maintain Nina\u2019s \u201cextensive archive of music journalism, artist profiles, and cultural insights\u201d and \u201cassist in highlighting emerging artists, scenes, and music for a wider audience.\u201d\u00a0<\/p>\n

\u201c[Nina Protocol] created an outstanding platform centered around independent artists, communities, and scenes, and our main objective is to respect their achievements while progressing that mission,\u201d SoundCloud CEO Eliah Seton expressed in a statement. \u201cTogether, we aim to empower more independent artists to forge stronger connections with fans, discover new revenue opportunities, and access the necessary resources to cultivate sustainable careers on their own terms.\u201d<\/p>\n

The acquisition follows closely after Nina announced it would terminate its platform on May 28, citing the inability to establish a viable business model.\u00a0<\/p>\n

Established in 2021 by independent artists Jack Callahan, Mike Pollard, and Eric Farber, Nina Protocol provided musicians with a means to run their digital storefronts independent of conventional streaming services. The platform was developed on the Solana blockchain for quick, cost-effective transactions and utilized Arweave for the permanent decentralized storage of music files and associated metadata.<\/p>\n

For artists associated with Nina Protocol, SoundCloud is providing a migration tool to help transfer their work to its platform. Additionally, these artists will receive a free SoundCloud Artist subscription valid until the end of the year, which offers monetization options and audience development tools.\u00a0<\/p>\n<\/div>\n

When you purchase through links in our articles, we may earn a small commission. This doesn\u2019t affect our editorial independence.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

<\/div>\n
\n

On Wednesday, SoundCloud revealed its acquisition of Nina Protocol, a decentralized music service that allowed independent musicians to sell their music directly to fans, retaining 100% of their earnings.<\/p>\n

The specifics of the financial arrangement have not been shared. It is also uncertain if any individuals from Nina\u2019s team will migrate to SoundCloud. The company has not yet provided a response to a request for comments.<\/p>\n

This acquisition marks SoundCloud\u2019s first since acquiring the AI music firm Musiio in 2022 to enhance music discovery. The move indicates that SoundCloud is continuing to broaden its role from merely hosting music to becoming a comprehensive platform for independent artists.<\/p>\n

As a result of the deal, SoundCloud will gain ownership of Nina\u2019s editorial records and \u201cgenre map.\u201d The company stated in a blog entry that this enables it to maintain Nina\u2019s \u201cextensive archive of music journalism, artist profiles, and cultural insights\u201d and \u201cassist in highlighting emerging artists, scenes, and music for a wider audience.\u201d\u00a0<\/p>\n

\u201c[Nina Protocol] created an outstanding platform centered around independent artists, communities, and scenes, and our main objective is to respect their achievements while progressing that mission,\u201d SoundCloud CEO Eliah Seton expressed in a statement. \u201cTogether, we aim to empower more independent artists to forge stronger connections with fans, discover new revenue opportunities, and access the necessary resources to cultivate sustainable careers on their own terms.\u201d<\/p>\n

The acquisition follows closely after Nina announced it would terminate its platform on May 28, citing the inability to establish a viable business model.\u00a0<\/p>\n

Established in 2021 by independent artists Jack Callahan, Mike Pollard, and Eric Farber, Nina Protocol provided musicians with a means to run their digital storefronts independent of conventional streaming services. The platform was developed on the Solana blockchain for quick, cost-effective transactions and utilized Arweave for the permanent decentralized storage of music files and associated metadata.<\/p>\n

For artists associated with Nina Protocol, SoundCloud is providing a migration tool to help transfer their work to its platform. Additionally, these artists will receive a free SoundCloud Artist subscription valid until the end of the year, which offers monetization options and audience development tools.\u00a0<\/p>\n<\/div>\n

When you purchase through links in our articles, we may earn a small commission. This doesn\u2019t affect our editorial independence.<\/em><\/p>\n","protected":false},"author":2,"featured_media":3491187,"comment_status":"open","ping_status":"closed","sticky":false,"template":"Default","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-3491186","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/techingeek.com\/index.php\/wp-json\/wp\/v2\/posts\/3491186"}],"collection":[{"href":"https:\/\/techingeek.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/techingeek.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/techingeek.com\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/techingeek.com\/index.php\/wp-json\/wp\/v2\/comments?post=3491186"}],"version-history":[{"count":0,"href":"https:\/\/techingeek.com\/index.php\/wp-json\/wp\/v2\/posts\/3491186\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/techingeek.com\/index.php\/wp-json\/wp\/v2\/media\/3491187"}],"wp:attachment":[{"href":"https:\/\/techingeek.com\/index.php\/wp-json\/wp\/v2\/media?parent=3491186"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/techingeek.com\/index.php\/wp-json\/wp\/v2\/categories?post=3491186"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/techingeek.com\/index.php\/wp-json\/wp\/v2\/tags?post=3491186"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}